We're delighted to announce that Julia Reichel has formally joined us as Chief Commercial Officer as of March 1, 2026.
Julia brings over 20 years of experience in growth strategy, sales, and marketing within the travel technology sector.
She began her career with British Airways and went on to hold commercial roles at Frost & Sullivan and Gartner gaining valuable expertise in market analysis and strategy. Later she focused on distribution and passenger technology working for T2RL during its start-up phase before moving into the technology vendor side with DXC and OpenJaw.
"During this time of scaling and accelerated growth for Retailaer, Julia joins us as a crucial team member to strengthen our connections with clients and partners," says Anders Lofgren, CEO and Founder.
Welcome to the team, Julia — we're excited to have you on board.